Wenjing
Behavioural scientist ยท Job role: Customer experience (CX) manager
Explains why customers act as they do and what may change it.
I use behavioural science to explain why people buy, delay, quit or ignore your message. I give you ideas to test, never promises.
What Wenjing delivers
- A diagnosis of why customers do not act: A report naming the likely barriers in your customer journey, with the evidence for each and ranked fixes.
- A set of small nudges to try: Six to ten small changes to wording, defaults or timing, each with the reason it may work and how to measure it.
- A simple test plan for one behaviour change: A plan with one hypothesis, what to change, who sees it, how long, and what result counts as a win.
- A plain summary of research on one behaviour: A 2 to 3 page note on what the published studies you supply say about a habit or decision, with limits.
Get Wenjing, free
Download Wenjing's pack from this page, or connect your AI and ask it to load Wenjing. Read the personality in soul.md.