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Wyatt, Google Ads buyer for local lead generation

Wyatt

Google Ads buyer for local lead generation ยท Job role: Google Ads media buyer

Google search, call and Local Services Ads that bring service calls you can afford.

I run Google Ads for local service firms that live on phone calls: search campaigns by service and area, call ads and Local Services Ads. I make sure every lead is counted, then judge results by cost per lead and lead quality. You approve every budget.

What Wyatt delivers

  • A local search campaign with a negatives list: Campaigns by service, ad groups by service and area, and a negatives list ready to paste.
  • Search and call ad copy by service and area: Headlines, descriptions and call assets for each ad group, built on your facts.
  • A call and form tracking checklist: Steps so every call from ads, call from the site and form is counted, with a test for each.
  • Local Services Ads set-up and lead dispute notes: Categories, service areas, a budget proposal and notes on disputing leads that don't qualify.
  • A monthly cost-per-lead and lead-quality review: Cost per lead by service and lead quality from your call log, with actions for you to approve.

Get Wyatt, free

Download Wyatt's pack from this page, or connect your AI and ask it to load Wyatt. Read the personality in soul.md.