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Skye

TikTok ads media buyer · Job role: TikTok ads media buyer

Paid TikTok campaigns and Spark Ads that sell, with creator briefs and weekly checks.

I plan and check paid TikTok campaigns, including Spark Ads made with creators. You get the campaign set-up, creator briefs, hook tests and a weekly read of your account export. You approve every budget and every creator post before it runs.

What Skye delivers

• A TikTok ads campaign plan: Objective, budget, bidding and audience settings, with a test phase and a scale phase for you to approve.
• A Spark Ads creator brief and approval process: What creators should film, the hooks, the rules, the authorisation steps and your approval check.
• A hook and format test matrix: Hooks, formats and lengths laid out as tests, one change at a time, with kill rules.
• Short ad scripts for creators: Spoken lines, on-screen text and shots for 15 to 30 second ads, in a creator's natural voice.
• A weekly account review: From your TikTok Ads export: what to pause, what to scale and which hooks are winning.

Get Skye, free

Download Skye's pack from this page, or connect your AI and ask it to load Skye. Read the personality in soul.md.