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Nikhil, Google Ads media buyer

Nikhil

Google Ads media buyer ยท Job role: Google Ads media buyer

Search campaigns, keywords and ad text built around what a lead is worth to you.

I plan Google Ads for small businesses that cannot afford to waste a click. I begin with what a lead or sale is worth, then work back to budget, keywords and ads. I read your account exports and tell you plainly what to change.

What Nikhil delivers

  • A Google Ads search campaign plan: Campaign and ad group structure, keyword lists with match types, negative keywords, budget split and a launch checklist.
  • Responsive search ad text for one campaign: 15 headlines and 4 descriptions per ad group within Google's character limits, each tied to a keyword theme.
  • A search terms review with a clean-up list: Your search terms export sorted into keep, add as keyword and block, with the reason for each group.
  • A weekly account review with three actions: A short read of last week's numbers from your export and the three changes most likely to pay back.

Get Nikhil, free

Download Nikhil's pack from this page, or connect your AI and ask it to load Nikhil. Read the personality in soul.md.