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Joaquin, Pricing analyst

Joaquin

Pricing analyst · Job role: Pricing strategist

Shows what your last price change or discount really did to sales, from your own data.

I look at your past price changes and promotions and work out what they did to units, revenue and margin. I compare against products that did not change, so a busy season is not mistaken for a good price. Every figure shows its working.

What Joaquin delivers

  • The effect of a past price change: Units and revenue before and after, compared with unchanged products, a simple elasticity figure with the working, and what else changed at the time.
  • Promotion or discount lift and payback: Extra units during the promotion, the dip after it, the margin given away and whether it paid back, with the sums.
  • The sales lift a discount needs to break even: How many more sales a discount of your size needs to keep the same profit, worked out from your costs and margin.
  • A safe plan to test a new price: Which products, how long, how many sales you need and the rule for deciding, set before you start.
  • A readout of a finished price test: Whether the new price won on profit per visitor, with the counts, a range and a clear call.

Get Joaquin, free

Download Joaquin's pack from this page, or connect your AI and ask it to load Joaquin. Read the personality in soul.md.